It has been quite a journey since we opened the doors to The LOFT. We have had more than 20 Art Exhibits, 2 Weddings, several Birthday Parties & Celebrations, Product Launch parties, Workshops, tons of Photo Shoots and even a few Film Shoots.
Come celebrate with us and help say a BIG THANK YOU to all those who have gotten us this far.
More info to follow…
Saturday, November 16, 2013 from 5:00 PM to 9:00 PM (PST)
Beauty & Charm Artistry presents: Skill & Skin! Come learn from industry, professional make-up artists, Clarisa Ulloa-Martinez and Erika Martinez as they share their beauty tricks & secrets they have accumulated over years of experience. A night out for those interested in polishing up their make-up skills, pampering their skin and shopping current beauty & fashion trends.*Mix & Mingle in a private Art Studio, secretly tucked away in the Art District of Downtown Pomona
*Refreshments & hors d’oeuvre’s provided
*Beauty Workshops covering: Lash application, eyeliner application, contouring, skin prep & much more!
*Experience the launch of Beauty & Charm’s new lip color line!
*Skincare, Skinny wraps & boutique shopping
*Event & appointment bookings
Dare to bare your skin to follow along, Clarisa Ulloa-Martinez during the skin care workshop.
Bring your personal make-up bag to follow along Erika Martinez during the make up workshop for hands on training.
We can’t wait to see you there!
Beauty & Charm Artistry
“Charm is deceitful and beauty is passing, but a woman who fears the LORD, she shall be praised.” Prov 31:30
Mosaic Pomona’s “Downtown Halloween GetDown” was a night of face painting, pumpkin carving and trick or treating around the galleries in Downtown Pomona’s Arts Colony. We opened our gallery to pass out a ton of candy and take a few family Halloween pictures, ending the night watching The Goonies in Thomas Plaza (thanks again to Mosaic Pomona).
The photos below are also on Facebook if you’d like to tag yourself HERE.
This holiday season, consider a unique space for your holiday photo shoots and parties. Don the ugly sweaters, sip some nog, toast to the new year and celebrate.
Book immediately, space is filling up fast (hint: weekdays are always more available).
HOLIDAY SPECIAL | 25% OFF WHEN BOOKED BY 11/1/13
Urban Alchemy : Da Vinci [meets] Basquiat with artist Jelani Ticum Lateef utilizes a figurative process to bring forth his vision of an overwhelming prevalent spiritual influence throughout the universe…the symbolic relationship between the celestial realm and the Urban Alchemist.
Friday, September 13 at 7:00p for the opening of the exhibit with live performance artists: Capoeira Angola Inland Empire, KenBts, Ta’raach, Judah1, The Catchatones.
Saturday, September 14 at 6:00p we open for Pomona 2nd Saturday Art Walk (over 40 galleries). Come experience and support.
Saturday, October 13 at 6:00p we close this show during October’s Pomona 2nd Saturday Art Walk (over 40 galleries). A last chance to see Jelani’s work on our walls and take one (or three) home with you.
Jelani Ticum Lateef‘s art will be for sale and you can also visit our new Gift Shoppe.
View the complete show and pricing NOW
Every August, many of the galleries in Downtown Pomona use this time to showcase Pomona themed shows. As our team discussed the many aspects of Pomona we could highlight, we focused in on a Downtown treasure…the “Pomona Envisions the Future” mural located in Thomas Plaza.
Local pride continues in a big way over at the LOFT’s “Beautiful Pomona: Ode to a Mural,” a group show curated by Joshua and Chara Swodeck featuring riffs on the Thomas Plaza mural “Pomona Envisions the Future,” a stunning project put together by Cheryl Bookout and Kevin Stewart-MaGee back in 2002 that was executed by Judy Chicago and Donald Woodman with contributions by Pomona artists Chris Toovey, Athena Hahn, Joy McCallister and over 75 others. It’s Pomona’s most impressive and famous artistic feature to date, so it’ll be fascinating to see what artists Erns Valdez, Christian Ornelas, Dan Romero, Richard Nunez, Eric Newbern, Chara Swodeck, Johnnie Dominquez, Nathan Neighbor, and Shelly Bruce come up with.
(Written by Stacie Davies for Visual Arts Source)
Special opening night, Friday, August 9, 6-10p. All are welcome.
Join us in the LOFT on Saturday, August 10, 6-10p for 2nd Saturday Art Walk. Stick around for the Pomona Arts Festival and celebrate with us as the neighborhood showcases the sometimes disregarded, Beauty of Pomona.
Friday, August 9 (around 8p) during the opening of the show, we will celebrate LOFT co-owner Joshua Swodeck‘s 40th Birthday. All are welcome and encouraged to bring a cigar or a barrel-aged drink (scotch, rum, whiskey, etc.).
View the Facebook event page
When my husband and I first opened our art gallery, I secretly dreamed of the opportunity to design a wedding amongst the historic brick walls, tall windows and aged wood floors. I’ve been designing weddings for close to twelve years and could of nothing more thrilling to design one in our gallery.
Jamie & Jonathan came to me after finding the Loft on yelp.com and knew this space was perfect for them.
We started with simple ceremony in the Loft followed by a unique cocktail hour in the Sculpture Park (across the street) before heading back up to the Loft for dinner and dancing. It was a truly beautiful experience designing a simple tasteful unique wedding for an equally unique couple.
See the rest of JAMIE & JONATHAN’S photos via MORA PHOTOGRAPHY
The LOFT is pleased to present Paperwork by Fred One Litch on Friday, June 7th with an opening reception from 6:00 – 10:00pm. The show will run from Friday, June 7th, 2013 until Saturday June 29th, 2013 and be open 6/7, 6/8 (Art Walk), 6/29 and by appointment.
The California-based Fred One Litch presents meticulously crafted, precisely cut-and-pasted paper collages fabricated from his vast personal accumulation of vintage books, magazines and paper detritus. The intimately scaled collages are the artist’s attempt “to press pause” from the onslaught of visual imagery incurred in daily life “and offer up a chance for the viewer to draw the conclusion as to the exact meaning.” Many of the pieces were recently shown in a joint exhibit at the Maxwell Colette Gallery in Chicago.
Fred One Litch is a self taught artist born and raised in Los Angeles CA, as a youth he grew up skateboarding and writing graffiti. At the age of twenty and the urging of his now wife, he began his passion with and love for art. Formerly a painter now working solely with collage and mixed media he attempts to make sense of the collected paper he accumulates. He is married with two small children and maintains a home studio in La Verne, CA.
Fred One Litch will be on hand both Friday, June 7th and Saturday, June 8th (during Art Walk).
When many of our visitors think of ART, they may think of paintings, drawings and sculpture. Many of them think of ART as a visual item to be hung over the mantle or displayed on the coffee table. We are pleased to focus this month’s “Student Art” exhibit on the ART of Movement. This is a ONE NIGHT ONLY show and will be full of energy and life. Don’t miss it.
Featuring photographer, Ian Elston, a gifted and detailed engineer who has worked with Edison, Boeing, Northrop Grumman. His eye for detail has made him a worthy candidate for capturing the meticulous facets of a moving dancer. As a distinguished graduate of the University of Southern California and the Art Institute of California – Orange County, Elston has had the honor of photographing numerous subjects, including the USC Repertory Dance Company and USC Chamber Ballet Company. He will be exhibiting a collection of images from these groups.
We are also honored to have with us, students from the renowned School of Arts and Enterprises. Auditions are being held to showcase the talents and creative movement of these exceptional High School students. Those chosen to participate will be showcasing within the LOFT during Art Walk. Come out and support these young dancers.
Along with the Art of Movement exhibit, we are proud to present the Art of Marissa Merida. Marissa is a sophomore at the School of Arts and Enterprises and recently was honored to be chosen as Artist of the Season in Visual Arts. She will be displaying a collection of paintings and drawings. Marissa is one of our amazing interns at the LOFT and we are ecstatic to give her an opportunity to show.
This month, we bring you a very special treat. An intimate look into our lives/passions/humor/goals via art. We present, “Meet the Swodecks”. A group show with Joshua Swodeck, Chara Nicole Swodeck & Brooklyn Swodeck.
Joshua (39) has been painting and sketching since he was a young boy. He spends his days supporting and coaching clients in branding and marketing themselves. This time, he brings his sarcasm and wit to life via words on wood, canvas and old mattress springs.
Chara Nicole (33) is a gifted wedding & event designer and relishes in the creatively bringing client’s dreams to life. She will be displaying photography by Marlin Munoz from some of her weddings and creating a table so inviting, you’ll want to sit down and eat.
Brooklyn (7) has grown up around the arts. Whether singing, writing, sketching/painting or playing the djembe, she brings life and passion to everyone she comes in contact with. She will be displaying some abstract paintings on paper as well as a few surprises.
Come by and meet the family. Join us also, as Joshua & Chara celebrate 11 years married (nearly 15 years together).
Saturday, April 13, 2013
VIEW THE FACEBOOK EVENT PAGE