ART WALK: The Art of Movement

When many of our visitors think of ART, they may think of paintings, drawings and sculpture. Many of them think of ART as a visual item to be hung over the mantle or displayed on the coffee table. We are pleased to focus this month’s “Student Art” exhibit on the ART of Movement. This is a ONE NIGHT ONLY show and will be full of energy and life. Don’t miss it.

IanFeaturing photographer, Ian Elston, a gifted and detailed engineer who has worked with EdisonBoeingNorthrop Grumman. His eye for detail has made him a worthy candidate for capturing the meticulous facets of a moving dancer. As a distinguished graduate of the University of Southern California and the Art Institute of California – Orange County, Elston has had the honor of photographing numerous subjects, including the USC Repertory Dance Company and USC Chamber Ballet Company. He will be exhibiting a collection of images from these groups.

Screen shot 2013-04-25 at 1.07.36 PMWe are also honored to have with us, students from the renowned School of Arts and Enterprises. Auditions are being held to showcase the talents and creative movement of these exceptional High School students. Those chosen to participate will be showcasing within the LOFT during Art Walk. Come out and support these young dancers.

MarissaAlong with the Art of Movement exhibit, we are proud to present the Art of Marissa Merida. Marissa is a sophomore at the School of Arts and Enterprises and recently was honored to be chosen as Artist of the Season in Visual Arts. She will be displaying a collection of paintings and drawings. Marissa is one of our amazing interns at the LOFT and we are ecstatic to give her an opportunity to show.

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Agnes’ Birthday

Amid the art showings and workshops, we occasionally take time to open our space for life events, such as birthdays, graduation parties, bachelor(ette) parties and more. Last week’s birthday party for 1 year old, Agnes, the daughter of Vintage Renewals owners, Maria and Chris, was a beautiful event full of laughter, excitement and some of the best food I’ve had in a while. We loved the make your own Bento Boxes and the Kawaii inspired theme. The photo booth, DIY Kawaii tees and glitter tattoos were a hit as well.

Photographer Kerry Sawyers of Move Me Photography caught some great shots…here’s a few that we just loved.

 

For more info on reserving the Loft for your upcoming life event, art show, workshop, photo/film shoot contact us.

To see more of Agnes’ photos…click here.

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Editorial Portraiture Photography Class

JMP Artistry

Three-to-Four Hour Editorial Portraiture Photography Class

“Shoot!” If that’s what you catch yourself shouting every time you look at the results of your latest photography endeavor, it’s time to learn how to shoot properly with today’s deal from JMP Artistry. Spend $69 (regularly $350) for an editorial portraiture class. Offered two weekends a month, this three- to four-hour class takes place at The Loft — a 1,900 square-foot historic structure in the heart of downtown Pomona’s Art District with high ceilings, exposed brick, and stunning views of Mt. Baldy. You’ll learn the basic techniques of proper lighting, adjusting the ISO, the rule of thirds, and beyond. After taking artistic shots of three live models in the indoor space, you’ll tour the Art District with the models and learn how to use architecture and natural elements to create powerful images. Now that’s a shot worth taking.

Want more? Check out JMP Artistry on Facebook.

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Je M’appelle Artistry Photoshoot

Here is a preview from the Sunday’s Photoshoot by Photographer Shonny Isley from Je M’appelle Artistry & Make Up Artist Brandy Edwards.

Model: TiJahnni Newton | Photo: Shonny Isley | Make Up: Brandy Edwards

This was truly a 500Block Photoshoot. Photo Rentals by IE Photo Rentals, Photo Cove Rental by Twenty Miles East & Loft Rental by…us. Our space is available for photoshoots, filmings, workshops, small gatherings, art openings and much more.

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“Kai Streets” Photo Shoot by IE Photo Rentals

We love our neighbors, so when Andrew from IE Photo Rentals across the street asked if we were available for a photo shoot in the loft…I said of course. They brought in friend and LA cinematographer/photographer Kai Streets as part of their Artist Spotlight interview series. Check out the interview here and get to know Kai Streets & IE Photo Rentals.

If you are looking for a unique place to shoot (film or photography), we are more than happy to accommodate most requests. Call us and we can walk through the details. Our gallery/meeting space is also available for small workshops, gallery openings, and private gatherings.

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Sweet Spot

Art Walk is coming up and the neighborhood is buzzing. If you haven’t experienced Pomona’s 2nd Saturday Art Walk…you are missing out.

July 14th, 2012 from 5P-9P the The Loft will be showcasing the second annual Sweet Spot.

We will be featuring Cupcakes by Cupcake Shack and Art by Megan McDanel. Chara Nicole will have some of her custom designed Sweet Spot reusable canvas bags for sale as well.

Click the image for more info

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