Art Walk: Beautiful Pomona

Beautiful PomonaEvery August, many of the galleries in Downtown Pomona use this time to showcase Pomona themed shows. As our team discussed the many aspects of Pomona we could highlight, we focused in on a Downtown treasure…the “Pomona Envisions the Future” mural located in Thomas Plaza.

Local pride continues in a big way over at the LOFT’s “Beautiful Pomona: Ode to a Mural,” a group show curated by Joshua and Chara Swodeck featuring riffs on the Thomas Plaza mural “Pomona Envisions the Future,” a stunning project put together by Cheryl Bookout and Kevin Stewart-MaGee back in 2002 that was executed by Judy Chicago and Donald Woodman with contributions by Pomona artists Chris Toovey, Athena Hahn, Joy McCallister and over 75 others. It’s Pomona’s most impressive and famous artistic feature to date, so it’ll be fascinating to see what artists Erns Valdez, Christian Ornelas, Dan Romero, Richard Nunez, Eric Newbern, Chara Swodeck, Johnnie Dominquez, Nathan Neighbor, and Shelly Bruce come up with.

(Written by Stacie Davies for Visual Arts Source)

Special opening night, Friday, August 9, 6-10p. All are welcome.

Join us in the LOFT on Saturday, August 10, 6-10p for 2nd Saturday Art Walk. Stick around for the Pomona Arts Festival and celebrate with us as the neighborhood showcases the sometimes disregarded, Beauty of Pomona.


Swodeck2013 DPOAFriday, August 9 (around 8p) during the opening of the show, we will celebrate LOFT co-owner Joshua Swodeck‘s 40th Birthday. All are welcome and encouraged to bring a cigar or a barrel-aged drink (scotch, rum, whiskey, etc.).

View the Facebook event page

Editorial Portraiture Photography Class

JMP Artistry

Three-to-Four Hour Editorial Portraiture Photography Class

“Shoot!” If that’s what you catch yourself shouting every time you look at the results of your latest photography endeavor, it’s time to learn how to shoot properly with today’s deal from JMP Artistry. Spend $69 (regularly $350) for an editorial portraiture class. Offered two weekends a month, this three- to four-hour class takes place at The Loft — a 1,900 square-foot historic structure in the heart of downtown Pomona’s Art District with high ceilings, exposed brick, and stunning views of Mt. Baldy. You’ll learn the basic techniques of proper lighting, adjusting the ISO, the rule of thirds, and beyond. After taking artistic shots of three live models in the indoor space, you’ll tour the Art District with the models and learn how to use architecture and natural elements to create powerful images. Now that’s a shot worth taking.

Want more? Check out JMP Artistry on Facebook.

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